Rob Cain at ChinaFilmBiz just posted the weekend’s gross for The Hobbit in China. It falls short of projections and will probably not reach the billion dollar club until sometime in early March. Of course this will be considered a loss of which piracy is a contributor, but Cain has a point about the mood of the Chinese viewers. And now I’m also second guessing my scoffing at the insider assessment Peter Jackson was forced to make the film in 3D. Maybe he understood something Warners didn’t. Maybe he reads Rob’s blog? ;-)
And I had to snaffle that cool Chinese Hobbit poster. Thank you, Rob. :D
edit: I’ve had a few minutes to think and still believe Jackson was not strong armed into making The Hobbit in 3D. He is too curious about technology and is in such a glorious position to push the envelope on 3D HFR.