And You Wonder Why China is Fast Becoming the Driver for the Movie Industry

Whether it’s fair or not, numbers (and especially somewhat sure numbers) matter to those who are investing in movies. Some of them may only be doing it for the money (gasp) and not for artistic reasons. Investors know China only allows a limited number of foreign films into the country’s theaters, and the foreign movies China most wants to see are comic book movies, fantasy movies and 3D movies, and lo and behold that is what dominates the all-time grossing movies.

Considering China’s appetite, it’s a no brainer Peter Jackson and company went to China, and now with the premiere of Battle of the Five Armies in China, it will be significantly helped along to the billion dollar club. And this won’t be the first time China will help considerably in putting a Hobbit movie in the club. It will just do it much sooner than the last time with the earlier release, which is probably to thwart piracy making inroads into the box office receipts. The last two movies were released in China in late February.

But Peter Jackson’s gratefulness to China aside, he has to be aware of the changing landscape in Chinese movie making. I suspect he wanted to go to China as much as WB may have wanted him to go to China, since he is not only a movie maker but a service provider with his movie studio and special effects crew. Yep, China is a great source of revenue for anyone in his business. And whatever happens to Peter Jackson, I’m intensely curious about what will happen with the export of Chinese made movies and whether it will increase exponentially.

Mandarin anyone? :D

If you get a chance read the blog I link in that reference about piracy. All aspects of China’s economic impact (the least of which is the movie industry) have fascinated me for years, and I’ve been reading Rob Cain for a while. Just wish he posted more often.

EDIT: a little update for those who may not have thought 16M+ for an opening night was that much. The weekend was three nights, and it made 49M+. That’s USD. That’s over 5% of what the movie has made so far.