And You Wonder Why China is Fast Becoming the Driver for the Movie Industry

Whether it’s fair or not, numbers (and especially somewhat sure numbers) matter to those who are investing in movies. Some of them may only be doing it for the money (gasp) and not for artistic reasons. Investors know China only allows a limited number of foreign films into the country’s theaters, and the foreign movies China most wants to see are comic book movies, fantasy movies and 3D movies, and lo and behold that is what dominates the all-time grossing movies.

Considering China’s appetite, it’s a no brainer Peter Jackson and company went to China, and now with the premiere of Battle of the Five Armies in China, it will be significantly helped along to the billion dollar club. And this won’t be the first time China will help considerably in putting a Hobbit movie in the club. It will just do it much sooner than the last time with the earlier release, which is probably to thwart piracy making inroads into the box office receipts. The last two movies were released in China in late February.

But Peter Jackson’s gratefulness to China aside, he has to be aware of the changing landscape in Chinese movie making. I suspect he wanted to go to China as much as WB may have wanted him to go to China, since he is not only a movie maker but a service provider with his movie studio and special effects crew. Yep, China is a great source of revenue for anyone in his business. And whatever happens to Peter Jackson, I’m intensely curious about what will happen with the export of Chinese made movies and whether it will increase exponentially.

Mandarin anyone? :D

If you get a chance read the blog I link in that reference about piracy. All aspects of China’s economic impact (the least of which is the movie industry) have fascinated me for years, and I’ve been reading Rob Cain for a while. Just wish he posted more often.

EDIT: a little update for those who may not have thought 16M+ for an opening night was that much. The weekend was three nights, and it made 49M+. That’s USD. That’s over 5% of what the movie has made so far.

An Open Letter to Peter Jackson

November 3, 2014

Sir Peter Jackson
Wingnut Films
Wellington, NZ

Re: Kiwi Dwarf Cast’s Inclusion in the BOFA World Premiere

Dear Sir Peter:

This last weekend I wasn’t sure what to think about the BOFA premiere controversy concerning the Kiwi actors. Facebook pages and fan websites are not the most accurate places to determine what’s going on. Oh, they can be at times, but they aren’t always, and with something this inflammatory, I withheld an assessment until a more reliable source came to the fore.

Yesterday morning I read the NZ Herald, and it became obvious the powers that be at Warner Brothers have made a faux pas, and it doesn’t matter what has gone before. It doesn’t matter if these actors did or didn’t negotiate travel expenses for a trip to the final premiere, or whether WB ever intended to send them or not. The important thing here is there has been an underestimation of the will of the fans — that the dwarves are all expected to be at the BOFA world premiere.

We fans have not only been on this journey to see where the Hobbit movies would take us, but we have also been on an odyssey with this cast through the video logs you so graciously provided and the other tie-in materials which shared quite a bit of these actors’ experiences making the movie. Given all of that, it only seems fitting to end this trip as it began — with the cast being all together in a sea of welcoming fan love at the premiere instead of being shunted off to a dark corner now that their usefulness is done for Warner Brothers. A comparison to the marginalization of the dwarves in Tolkien’s classic will surely not escape the fans’ notice if the latter is done.

You may wonder why I’m addressing this letter to you. Given that you understand the significance of fan fervor, I believe you are the obvious choice to hear this fan appeal, and to in turn characterize it for WB. And perhaps you have already pled the case. Whether you have or not, I come prepared to lend some help that hopefully will yank this situation into perspective at a glance and bring others into the collective thought that it’s only fair to include all of the cast at the world premiere.

To wit (click to enlarge):

londonandbackagaininfographic

Signed,
A crazy fan who appreciates fair play

Infographic courtesy of my collaborator extraordinaire, Armitage Besotted.

Beware the Social Media Trap

the-hobbit-the-battle-of-the-five-armies-posterIt’s fairly obvious that we are now watching a “controversy” about some of the dwarves not attending the London premiere of the Battle of the Five Armies. As for me, I’m not sure what I think about how all of this went down. Did Warner Brothers screw up and invite the criticism they’re now receiving by not making the game plan clear to all interested parties in the cast? Did John Callen really intend to create a groundswell of support for himself and his erstwhile cast mates, or did he stick his foot in his mouth by not realizing his words are more heeded than he may have realized? Was the L.A. premiere intended for the entire cast all along? Or is Warner Brothers really good at damage control? And to all of these questions, I say a big fat: I don’t know.

What I do know is whatever the intent of these individuals and corporations, one thing is clear: the first rule of social media is at play here, and I find it fascinating to ponder that some or all may have forgotten it existed or never knew it.

And here’s a corollary to the 1st rule of social media — its global power is directly proportional to the boredom of fandoms.